THE STRATEGY

GAME PLAN

You’ve got your plan, you’re crafting reels, and you’re posting on socials. Yet, you spend hours wondering how to grow your fan base as you watch a few likes and comments trickle in.

Even with a good understanding of your audience and the occasional score with your content, it’s tough to consistently play at your best and build a dedicated community without a solid strategy.

A winning strategy transforms your audience into die-hard fans. With intent behind your posts, you’ll drive genuine interest in your products or services, and it keeps you top of mind, even during the off-season.

Think of a strategy as your social media GPS—without it, you're just wandering aimlessly hoping to get somewhere good.

  • You need clear direction on where to take your brand next.

  • You want a fully bespoke recommendation on how to improve and grow your channels.

  • You want to build an online community that’s invested in what you do, is eager to listen to what you have to say, and wants what you sell.

  • You need clarity over how to connect and engage with your target audience.

This is for you if…

what you’ll get…

1.Strategy Deep-Dive Call (90 minutes)

A focused, personalised consultation designed to help you overcome challenges, gain clarity, and create an actionable plan.

2. 360 social media Strategy (PDF/Canva link)

  • The Approach + Project Background

  • Strategy Snapshot (Mission, Objective + Approach)

  • Goals : Tactical Timeline

  • Target Audience (Competitor Analysis + Personas)

  • Key Channels + Content (Brand Pillars, Frequency, Formats, Channels + Output)

  • Content Ideas

  • Content Creation Checklist

  • Content production plan

  • Tools (Strategy Execution + Management)

  • Next Steps (Implementation + Timeline. Key Dates + Launches)

3. Strategy Presentation Call (60 mins)

I’ll talk through the strategy and map out the game plan for implementation—followed by a Q&A session to answer all of your burning questions.

5. Content Plan Template

Kickstart your content planning with my free content calendar template, set up in your client portal on Notion.

6. Strategic Support via Slack (30 Days)

I offer support for 30 days after you receive your strategy where you can ask me ANYTHING. See me as a mentor in your pocket!

Price:

£3,200 or x2 payments of £1,600

  • "Danielle developed a social media strategy for Blisspot, to help share the best wellbeing with the world. She brought fresh ideas, perspectives, and enthusiast energy to the team. Thanks Danielle."

    Hollie Pita-Carr, CMO of Blisspot

  • "Danielle is a brilliant community manager and strategist. She has an analytical and thoughtful approach to setting strategy for community growth. She also has a creative flair for the kinds of content we share with our community across channels to drive engagement."


    Darryl Sparey, CEO, Hard Numbers

Are you ready to:

Stack up against your competitors?

Get your content seen?

Attract new customers?

Have a sustainable, efficient strategy in place to free up time?

Be able to easily track results and pull off reports to demonstrate ROI?

This can be your reality